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Public Relations and Branding Parole and Probation–American Probation and Parole Association

October 6th, 2008 · 2 Comments

 
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Welcome to DC Public Safety–radio and television shows on crime, criminal offenders and the criminal justice system.

See http://media.csosa.gov for our television shows, blog and transcripts.

Transcript available at http://media.csosa.gov/podcast/transcripts/?p=88

We welcome your comments or suggestions at leonard.sipes@csosa.gov ot at Twitter at twitter.com/lensipes.

The program features an interview with Carl Wicklund, the Executive Director of the American Probation and Parole Association addressing the effort to improve public relations for community corrections. APPA offers a “Brand Marketing” kit through their web site at www.appa-net.org or by calling 859-244-8196.

The slogan of the campaign is “A Force for Positive Change.”

The show is hosted by Leonard Sipes. The producer is Timothy Barnes.

Meta terms: crime, criminals, criminal justice, parole, probation, prison, drug treatment, reentry, sex offenders, domestic violence, anger management, corrections, high-risk offenders, GPS.

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Tags: Criminal Justice · media

2 responses so far ↓

  • 1 Interesting concept! // Oct 12, 2008 at 12:01 am

    Interesting way to use creative marketing methods to bring some public awareness of this topic. As a person, I personally think that very few people have any clue as to what these organizations actually are all about. Most people seem to have the idea that you guys are bringing (ex)convicts into their neighborhoods. Kudos.

  • 2 ALICIA JUAREZ // Oct 23, 2008 at 8:24 pm

    I AM LOOKING FOR OLD DRUG OFFENDERS

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